Hi, We're AstaLabs.
Full Dose. One Ingredient. Real Proof.
Our mission
Full Dose. One Ingredient. Real Proof.
AstaLabs exists to give men and women in their 50s, 60s, and 70s the real, fully dosed antioxidant their bodies actually need, so they feel sharp, steady, and like themselves again, without fillers or hype standing in the way.
Built After One Too Many Blends
AstaLabs started with a simple frustration: shelves full of fourteen-ingredient blends that promised everything and delivered a sprinkle of anything. Our founder, deep into research on astaxanthin, kept finding the same gap between the studied 12 mg dose and what brands actually sold. So we built one product around one active, dosed fully, sourced naturally, and colored ruby red as proof you could see before you swallowed it. No blend to hide behind. Just the real dose, done right.
Shop Ruby 12The People Behind Ruby 12
We are a small team of researchers, quality people, and educators who got tired of crowded blends and built the single-ingredient alternative we wanted for our own parents, and eventually for ourselves.
Miriam Castellano
Founder. Miriam spent a decade in supplement retail watching customers overpay for underdosed blends. She started AstaLabs to prove one fully dosed, honestly labeled ingredient could outperform a shelf full of sprinkle doses, starting with the antioxidant she trusted most: astaxanthin.
Daniel Ferro
Research Lead. Daniel tracks the published research on astaxanthin dosing and natural sourcing so every formula decision traces back to real studies rather than marketing convenience. He is the reason Ruby 12 holds at the full 12 mg instead of drifting lower.
Priya Nandakumar
Quality Assurance. Priya oversees softgel consistency, checking that every batch delivers the same deep ruby-red fill customers rely on as visible proof of potency. She treats color uniformity as seriously as any lab spec.
Owen Patrick
Product Education. Owen writes the plain-spoken explanations that help customers understand why 12 mg matters and why color is a real signal, not a marketing trick. He translates the science into language a skeptical adult actually trusts.
Renata Alba
Customer Experience. Renata listens to customers describing ringing ears, afternoon crashes, and foamy-urine worries, and turns those conversations into clearer routines and honest answers. She keeps the brand accountable to real people, not just copy.
Miriam Castellano
Founder. Miriam spent a decade in supplement retail watching customers overpay for underdosed blends. She started AstaLabs to prove one fully dosed, honestly labeled ingredient could outperform a shelf full of sprinkle doses, starting with the antioxidant she trusted most: astaxanthin.
Daniel Ferro
Research Lead. Daniel tracks the published research on astaxanthin dosing and natural sourcing so every formula decision traces back to real studies rather than marketing convenience. He is the reason Ruby 12 holds at the full 12 mg instead of drifting lower.
Priya Nandakumar
Quality Assurance. Priya oversees softgel consistency, checking that every batch delivers the same deep ruby-red fill customers rely on as visible proof of potency. She treats color uniformity as seriously as any lab spec.
Owen Patrick
Product Education. Owen writes the plain-spoken explanations that help customers understand why 12 mg matters and why color is a real signal, not a marketing trick. He translates the science into language a skeptical adult actually trusts.
Renata Alba
Customer Experience. Renata listens to customers describing ringing ears, afternoon crashes, and foamy-urine worries, and turns those conversations into clearer routines and honest answers. She keeps the brand accountable to real people, not just copy.